Safeway and Chevron Announce Joint Gas Rewards Program
Alaska Customers Can Now Make Shopping for Groceries Count at the Pump
Anchorage, Ala. — June 5, 2013 — Safeway (NYSE: SWY) and Chevron (NYSE: CVX) announced today the availability of a joint Reward Points loyalty program in Alaska. Customers who earn Gas Rewards by shopping with their Safeway Club Card at Safeway stores will now be able to use their Rewards for up to $1 dollar off per gallon when filling up at participating Chevron branded locations in Anchorage. The availability of this loyalty program will help maximize value and savings for both Safeway and Chevron customers through the combination of quality, convenience and rewards.
“Safeway listens to our shoppers and we understand the importance of stretching their grocery dollars and saving at the pump,” said Mir Aamir, president of Customer Loyalty and Digital Technologies at Safeway. “By teaming up with Chevron, we’re able to thank our customers with an innovative rewards program for these two frequent and critical purchases.”
Beyond savings, customers also benefit from the ease with which they can earn and redeem their Gas Rewards. With over 25 Safeway stores and 20 Chevron branded stations in Alaska, shopping and saving at the pump is now even more convenient.
“We’re confident new and existing customers will be excited to use this rewards program, which teams up two quality brands. We wanted to offer customers the opportunity to reap the benefits and product offerings of both Safeway and Chevron,” said Cary Knuth, general manager of Marketing, Sales, and Services for Chevron Americas Products.
Reward Points are easy to earn by purchasing qualifying groceries, gift cards and pharmacy items with a Safeway Club Card, and are easy to redeem at participating Chevron locations. For every 100 points earned by shopping at Safeway with a SafewayClub Card, shoppers get a 10 cent per gallon Reward. Shoppers can use up to $1 dollar per gallon in Rewards on a single fill-up at a participating Chevron location, with a maximum of 25 gallons and a limit of one vehicle per transaction. Reward Points can be earned by shopping at Safeway stores in the following ways:
- For every $1 spent on qualifying grocery purchases, customers receive one point.
- By purchasing qualifying gift cards, shoppers receive two points per $1 spent.
- For qualifying purchases made at the pharmacy, customers receive one point for every $1 of out-of-pocket cost, including co-pays.
Customers redeem their Rewards by simply swiping their Safeway Club Card, or by entering their phone number at the pump before fueling up.
The joint Reward Points program is now available in Alaska. See the Reward Points Program Terms and Conditions at Safeway.com or in stores for complete details.