The Trail

$333 per second? Those last-minute political ads are gonna cost you.

With the rise of independent expenditure groups spending millions to influence Alaska voters, the final weeks before the election represent a gold rush for ad sellers.

The FCC requires broadcasters to charge federal candidates the "lowest unit charge" for political commercials. But independent expenditure groups like the coalitions fighting over Ballot Measure 1 and the governor's race aren't so lucky. A review of federal records shows that local television stations are charging so-called IE groups as much as 15 to 20 times more than they are candidates for the same air time during the same TV shows.

One commercial slated for Sunday night football cost $10,000 for a group funded by the Democratic Governors Association and opposing Republican governor candidate Mike Dunleavy.

Kyle Hopkins

Kyle Hopkins is special projects editor of the Anchorage Daily News. He was the lead reporter on the Pulitzer Prize-winning "Lawless" project and is part of an ongoing collaboration between the ADN and ProPublica's Local Reporting Network. He joined the ADN in 2004 and was also an editor and investigative reporter at KTUU-TV. Email khopkins@adn.com

ADVERTISEMENT